The SHE LAB™

The She Lab connects brands with micro-segments of women consumers, helping identify and unlock growth opportunities. Your brand may be talking to women, and designing for women, but is it connecting authentically to the right women? We help you spot opportunities that don’t surface when you broadly survey "women consumers,” leading you to more impactful innovation, CX and UX, and communication strategies.   

 SHE LAB: Bold research for bold brands. Insight that sees her. Strategy that moves markets.